Hoteliers are still operating the same old ways despite implementing some changes to the hotels they are running.
What used to work previously and continued to generate cash for us as hoteliers and business owners in any field will not continue to do the same in our new world , as a matter of fact it could cause businesses to shutdown.
I am not talking here about embracing new technology to personalize the customer experience as many hoteliers and hotel companies do with some other changes that might make things better and generate more cash but just for certain amount of time.
I am talking about mistakes that many hoteliers still do not realize that they are even mistakes in our current era !
In this article I will only state 5 mistakes and some quick tips and hints on how to correct them.
And these 5 mistakes are :
1- Seasons : still accommodation providers of different kinds and levels are operating according to seasons forms; low season , shoulder season , high season , slow season….We have to understand that we people created the seasons thing and we are capable of changing it .
And there is no need for us to wait for the industry as a whole to change it, but each hotel owner and manager can change this fact and start restructuring their strategies to operate in high occupancy rates all the year. And I provided some guidelines in this article but if you need thorough blueprint or consultation on how to conduct all year profitable occupancy strategy contact me through email Dr.firstname.lastname@example.org.
2- Accommodations Durations : 24 hours accommodation ; hotels should change the time frame of accommodation they are providing. There are wide variety of travelers types and needs that produces the need to change this old way of accommodation times frames. Like why don’t we provide different forms of durations beyond being limited to 24 hours time frame and at attracting rates . And this can be applied at different stars level. I know some started doing so but still they are not bold at conducting this type of strategy.
3- Accommodations types; at the same hotel you can provide different types of accommodations by dedicating some rooms for that . For example each hotel can deliver homier experience at different rates and in a more modernized way, you will also even beat Airbnb at this point .Of course there are other types of accommodations to think of changing and gain new and repeated customers.
4-Check-in-out : Hotels and resorts are still doing it the same way with some shy differences that are given to guests as a privilege . You can be as a hotelier very flexible in this option in different forms and gain the deep customer satisfaction. Do it without extra money if you can ! Prepare your strategies and some rooms for that …….
5-In-House Activities : Hotels are so boring in this aspect , its almost the same activities and at the same time frames.Its either a musical show at the lobby or beach party, or some comedy show here or there within specific time frame…. But don’t you think you should go beyond that and create new types of activities for the new types of travelers and at totally new time frames?!
These are just five mistakes out of many mistakes that hoteliers continue to make .If hoteliers start correcting these mistakes they will start welcoming more of new guests and an increase in the repeated guests and they will also minimize cancellation rates.
At the end you will gain and increase your guests satisfaction and Profits. And if you are looking to massively increase both please feel free to contact me via email Dr.Salaamin@yahoo.com or skype : Dr.Salam Amin .